For the reopening of their San Francisco store, Hermes celebrated with a remarkable event held at the old SF Armory. Pink Sparrow played a crucial role by fabricating and rigging a 150-foot diameter 360º automated/tracked screen curtain. Working alongside video artist Alex Czetwertynski, we created an immersive experience that combined live performances, music, and captivating large-scale projections. The event space was adorned with various custom-built elements, including bars and display fixtures, adding to the overall ambiance.