— Experiential Activations— Retail & Popups— Fabrication— Scenic Painting / Finishing— AV & Lighting Integration
We partnered with Droga5 to help roll out Coors Light’s sustainability initiative of eliminating plastic packaging. We designed and built a pop-up bodega in Greenpoint, Brooklyn, stocked with all the (faux) goods you’d find in your average convenience store, but with a Coors twist. The market’s shelves and counters were made from various biodegradeable materials and other sustainable fabrication and scenic practices.